This bestselling, approachable textbook begins from the assertion that the practice of journalism should be driven by a commitment to service the public interest. With this goal in sight, Understanding Journalism explains in a clear and engaging manner both the principles and techniques required to become a successful – and valued – journalist. This new edition: Includes expanded coverage of digital and social media platforms and visual storytelling Contains a brand new chapter on data journalism which gives students the knowledge and skills required to navigate, interpret and present data effectively Encourages students to confront the everyday decisions involved in journalistic practice through a series of scenari's and discussion questions Features a fresh, easy-to-navigate text design to enable easy progress through the book By presenting the theoretical foundations of the profession alongside practical, step-by-step guidance, this book gives students everything they need to become effective and responsible journalists.