This concise introduction to qualitative research design will help you to think through the questions you need to ask when embarking on your research. Uwe Flick discusses each stage of the process of designing qualitative research,from turning an idea into a research question, selecting a sample, choosing an appropriate strategy, developing a conceptual framework and data source, and preparing for data collecting and analysis. This book can be used alongside other titles in the SAGE Qualitative Research Kit but can equally be used on its own. It is an invaluable companion to students and scholars embarking on research in in the social sciences, health, business and education.