Analyzing Decision Making: Metric Conjoint Analysis, 1st Edition

Analyzing Decision Making: Metric Conjoint Analysis, 1st Edition

Analyzing Decision Making: Metric Conjoint Analysis, 1st Edition

eBook
Author(s):Jordan J. Louviere
Format: Print PDF
Published year: 1988
Publisher: SAGE Publications
Language: English
ISBN: 9781452212920, 9780803927575

Summary

Presents new survey instruments which can be used to elicit information from respondents about preferences. He also chooses samples, collects data, and analyzes it to contruct somthing akin to demand equations. Learn more about "The Little Green Book" - QASS Series! Click Here
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