"Compatible with traditional and nontraditional approaches to criticism, the book's rhetoric of social intervention model provides a foundation for exploring, interpreting, and intervening in the rhetorical processes that underlie our symbol exchanges. Readers will learn to use the model to (1) reflect on their own symbolic natures, (2) identify rhetorical trends that generate social change, (3) critique social interventions, (4) initiate social interventions, and (5) anticipate the side effects of interventional choices."--Jacket.