Strategic Management and Competitive Advantage: Concepts, 5th Edition

Strategic Management and Competitive Advantage: Concepts, 5th Edition

Strategic Management and Competitive Advantage: Concepts, 5th Edition

eBook
Author(s):Jay B. Barney, William S. Hesterly
Format: PDF
Published year: 2014
Publisher: Pearson
Language: English
Pages: 380
ISBN: 9780133823929, 9780133129304, 013382392X, 0133129306

Summary

Just the essentials, Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.
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